In a remarkable leap forward, shares of the renowned Chinese toy enterprise, Pop Mart, surged by 11% following a significant declaration by its CEO, Wang Ning. This pivotal announcement heralded the imminent debut of the Mini Labubu dolls, indicative of promising growth avenues for the company.

As reported by Bloomberg on the 20th of this month, Wang Ning, during a detailed earnings presentation, expressed confidence that Pop Mart is poised to surpass its projected annual revenue goals. Alongside this optimistic forecast, he revealed plans to introduce a new line of Mini Labubu dolls.

Photo: Reuters

The revelation of this new product line catalyzed a stock market reaction, propelling Pop Mart’s shares to an impressive HK$310.60, approximately ₩55,706, on the Hong Kong Stock Exchange. This surge marked the most significant single-day advance in four months, pushing the stock to its highest point since the company's initial public offering in December 2020.

Wang remarked, “With the global frenzy surrounding Labubu collectibles, even I found it challenging to predict our revenue trajectory accurately. Initially, our target for the year was set at CNY 20 billion, which equates to about ₩3.89 trillion, yet now achieving CNY 30 billion, or roughly ₩5.84 trillion, appears well within reach.” He noted the possibility of releasing the Mini Labubu dolls as soon as this week.

This robust investor enthusiasm underscores a growing excitement for Pop Mart's collectible offerings and the promising prospects for continued globalization of its brand.